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Abstracts tagged "self-management and website"

  • Abstract Number: 2375 • 2018 ACR/ARHP Annual Meeting

    When Are People Receptive to Self Management Education Information, and What Information Appeals to Them? : An Analysis of Digital Data

    Teresa Brady1, Meghan Lewis2 and Carla Cartwright2, 1Clarity Consulting and Communications, Atlanta, GA, 2Porter Novelli, Atlanta, GA

    Background/Purpose:   CDC pilot-tested a marketing campaign to promote self-management education (SME) as a chronic disease management strategy.  The campaign targets adults ages 45-75 with…
  • Abstract Number: 2941 • 2018 ACR/ARHP Annual Meeting

    Reach and Effectiveness of a Health Communications Campaign Promoting Self Management Education: Results of a Pilot Test of the Learn More. Feel Better. Campaign

    Teresa Brady1, Meghan Lewis2, Carla Cartwright2, Anne Hvizdak3 and Sara Lasker4, 1Clarity Consulting and Communications, Atlanta, GA, 2Porter Novelli, Atlanta, GA, 3Bureau of Aging and Disability Resources, Wisconsin Department of Health Services, Madison, WI, 4Healthy & Hygge, Madison, WI

    Background/Purpose: Learn More. Feel Better. (LMFB) is a multi-modal marketing campaign to promote self-management education (SME) as a chronic disease management strategy. The campaign targets…
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